Senior Lecturer/Programme Manager (UG Tourism / Events / Entertainment)
Teaching and supervision
- I teach on the following courses:
Research interests for potential research students
- Strategic Tourism Development
- Destination Branding
- Global Tourism
- Sustainable Tourism Development
- Hospitality Management Studies
- Tourism Marketing
- International Hospitality Marketing
- Marketing strategy
Research
My current research interests include:
- Strategic tourism planning and development
- Sustainable tourism development
- Marketing for the service sector
- Service quality
- Tourism and hospitality marketing
- International business environment
- Customer relationship management
Member of:
- The Centre for Research in Tourism Excellence, University of Sunderland
- The International Association of Cultural and Digital Tourism
Reviewer for:
- Tourism Analysis: An Interdisciplinary Journal
- International Journal of Tourism and Hospitality Management in the Digital Age -IGI-Global Publishing Co.
- European Academic Conference Sustainable on Business Tourism & Hospitality
- International Journal of Engineering and Technology
External Examiner at:
- Birmingham City University
- St Mary's University
- The Confederation of Tourism and Hospitality
Editorial Board Member on:
- The Journal of International Business and Management
- The International Tourism and Hospitality Journal