Published: 19 August 2021
That diversity means marketers are found in every industry and with degrees in all kinds of subjects.
So, what are the steps you need to take if you’re interested in stepping into the exciting, fast-paced and growing world of marketing?
The first thing you need to do before applying for a role in marketing is to understand what it is.
Online research will only get you so far in that area, so it’s worth considering doing some professional training.
If you want to take things even further, you could enrol in our MBA Marketing degree where you’ll learn about the sector with an international business focus.
Grow your skills
In the digital age, marketing is always growing and changing. This is why staying on top of the latest developments is essential.
Take a look at some job descriptions for the kinds of skills expected of marketing professionals then find online training to match.
Common things recruiters want to see include photoshop and video editing, writing, content management systems (CMS – for editing and running websites) and customer relationship management tools (CRM – used to contact and track interactions).
The social media site for professionals is a great way of getting in touch with people already working in the world of marketing.
You can use it to grow your network, showcase the skills you’re learning and look for jobs.
They’ll all have profiles, so follow them and learn from the best.
Once you have followed all these steps, you will be ready to go for your dream job in marketing.
Make sure you are showing off all your hard work and reassure the hiring manager that you know what you’re doing.
Take a look at our article on writing a brilliant job application to get some inspiration.
And good luck!
Whatever you decide to do with your future, the University of Sunderland in London Careers and Employability Service is here to help.
To have a one-to-one chat with them, book a meeting through Compass.