Case Study

Roxana Voican

A (Hons) Business Management and Entrepreneurship (Top-Up)


Roxana Voican is a student studying for her BA (Hons) Business Management and Entrepreneurship (Top-Up) at the University of Sunderland in London. She tells us about how a recommendation from a former teacher led to her pursuing her dream of running her own business by studying with us.

Thinking of my modules, I have to say I honestly couldn’t choose my favourite. I love them all!

“Before applying for this course, I was working towards my Higher National Diploma (HND) in Business and Management.

That led to a job working for a bank, which I got to do from home.

But my actual dream was to work for myself. I started my own business after completing the HND, which is why I wanted to study this course.

I make and sell art prints, plus boxes and hamper gifts for special occasions.

The information I’m learning is all really useful to me and my business.

It was a recommendation from the principal my former college that convinced me to apply for the University of Sunderland in London.

They’d had a great experience here, and their passion for the place filled me with a lot of confidence about it.

Thinking of my modules, I have to say I honestly couldn’t choose my favourite. I love them all!

It’s a little sad that we have to do it all online because of COVID-19.

Remote learning can be a challenge and, in some ways, more complex than face-to-face study, but I feel like I’m getting on alright at least.

I’m definitely expanding my knowledge and skills, which I want to translate into growing my business and taking it to other countries.

What I like about the University is that your age or your background really don't matter. If you believe you can do it, then you can. It’s never too late to learn.”

Want to follow in Roxana’s footsteps? Take a look at our Business, Management and Finance courses.

You can also register your interest or book a personal consultation to find out more.

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